Tuesday, March 8, 2011

Charlie Sheen Looks for Intern in First Ad Plug on Twitter


Charlie Sheen has lost his day job, but he’s winning over sponsors — one of them, at least — on Twitter.

Earlier today, Sheen tweeted, “I’m looking to hire a #winning INTERN with #TigerBlood. Apply here – http://bit.ly/hykQQF #TigerBloodIntern #internship #ad.”

That link leads to a site from Internships.com, which paid for the mention, according to Krista Thomas, vice president of marketing at Ad.ly, which organized the deal between Sheen and the advertiser. Thomas says the tweet resulted in 8,000 in two minutes. Since the tweet was posted, there have been more than 127,000 clicks, she says. The tweet is the first such paid endorsement from Sheen’s Twitter feed since he joined the site March 1.

Last week, Sheen set a Guinness World Record for the least amount of time to reach 1 million followers on Twitter, a feat that took him 25 hours and 17 minutes. Sheen currently has more than 2 million followers on Twitter.

Ad.ly represents more than 1,000 celebrities on the microblogging service, according to the company’s website, including Snoop Dogg, 50 Cent, Kim Kardashian and Cristiano Ronaldo.

Meanwhile, The Wall Street Journal reports that CBS fired Sheen Monday from the sitcom Two and a Half Men.

Image courtesy of Flickr, Ash90291.

No comments:

Post a Comment